explaining what an MIS is and why information is important to marketing?
by Accelerator System ~ January 25th, 2010. Filed under: Marketing.Research a traditional company that uses a good Marketing Information System to gather data. Describe how they gather information, the type of information gathered, and how that information helps the company market its products.
January 25th, 2010 at 6:38 pm
Don’t all companies pretty much rely on misinformation? I believe it’s used to hide product flaws, exagerate or manufacture strengths, and publicly disparage competitors. Oh, MIS-information. I see.